Premium Intensive Client: A Transformational Branding Journey with November Renegade
Starting a new business is a monumental leap, often accompanied by a mixture of excitement and trepidation. When Ashleigh approached me for a brand intensive for her new venture, November Renegade, she encapsulated this blend of emotions perfectly. Here’s how she described her state before the intensive:
"I felt really stuck and nervous before I invested in my branding. It's a big leap to start your own business and I felt that the branding had to be right before putting myself out there... it's such a critical element to a business."
The Catalyst for Change
Ashleigh had a clear vision for November Renegade but felt her skills in Canva weren't enough to bring her brand to life:
"I invested in branding because whilst I had a really strong idea of what I wanted the brand to look and feel like, my subpar Canva skills weren't enough to bring the brand to life."
This realization prompted her to seek professional help, leading her to our premium brand intensive. Understandably, Ashleigh had reservations about entrusting her brand to someone else:
"I was really nervous to choose a designer to create the brand. I know I was very emotionally invested in my ideas and it kind of felt like handing my baby over to a stranger. I really needed to trust who I chose and as soon as I met Michelle, I knew my baby was in safe hands."
This is a common sentiment among new business owners. The process requires a deep level of trust and collaboration, which I strive to foster with each client.
A Brand Born from Magic and Whimsy
Together, we crafted a brand inspired by breaking through the surface of water, symbolizing the breakthrough Ashleigh aims to facilitate for her clients. The design features a deep grounding navy blue paired with stunning gradients in cool tones, reflecting both magic and whimsy while remaining grounded and trustworthy.
The Result
The transformation was profound. Here’s how Ashleigh feels now:
"I feel amazing! I have a beautiful brand that fully encapsulates what November Renegade is all about. My favourite part was receiving the concepts through. I actually cried when I was watching Michelle's Loom explaining all the details and nuances. I just felt so seen and understood, and knew that November Renegade was in safe hands."
Hearing these words was incredibly rewarding. Knowing that my work could evoke such a powerful emotional response reaffirms why I love what I do.
Take a look at the brand below….
Ashleigh’s journey with November Renegade is a testament to the transformative power of thoughtful, intentional branding. It’s about more than just visuals; it’s about creating a brand that truly represents the essence of a business and resonates deeply with its owner. I am honored to have been part of Ashleigh’s journey and look forward to seeing November Renegade thrive.
If you’re feeling stuck or nervous about your own brand, remember that investing in professional branding can be a game-changer. Let’s work together to bring your vision to life and unlock the magic within your brand. Get in touch